Article: 10.23.2017

Make Your E-Learning Courses Most Effective With Localization

Localization is the key to any global e-learning course. Without it, the course’s success and even your company’s profitability may be diminished. Yikes. That’s a pretty scary thought – especially if you’re spending a great deal of time, resources and money to make your e-learning...
 

Article: 8.29.2017

Multimedia Language Needs: Advantages of Using a Localization-Specific Studio as Your Partner

Recently, Metro AV was featured on the Globalization & Localization Association (GALA) website. We are proud members of GALA, which is a global, non-profit trade association for the language industry. On the site, we discussed the advantages of using a localization-specific studio as...
 

Article: 9.28.2015

Localizing Your Business For China

Are you thinking about moving all or part of your business to China? Well, we have a startling statistic for you. Get ready for this… Almost nine out of every ten foreign companies fail when it comes to the Chinese market.“How can this be?” you ask. The answer: Nine times out of ten,...
 

Article: 9.8.2015

Localizing Your Business for Australia

If you’re bringing your U.S.-based business down under to Australia, or simply looking to market to an Australian audience, guess what? Localization is key! Yes, English is spoken in both countries, but did you know that English happens to have a remarkable amount of differences as it’s...
 

Article: 7.23.2015

Expanding Your Business To The UK? Learn About UK Localization.

If you’re expanding your U.S.-based business to the bustling economic hub that is the UK, you’re certainly not alone! Major U.S. corporations like Twitter, Merrill Lynch, LinkedIn and JP Morgan Chase have all established offices in London. Whether your business is tiny or huge, there are...
 

Article: 4.15.2015

Just A Figure Of Speech? How Culture Affects Localization

This is the worst day. Ever. It had started out great. The e-learning course you diligently designed and had translated into several languages was released company-wide. Then your boss delivered some very bad news: Something was wrong with the translation, and some Spanish-speaking employees...
 

Article: 3.9.2015

Voiceover services for translation agencies – look no further!

Is your translation agency looking for voiceover, subtitling, or e-learning localization services? If so, we’ve got fantastic news: Metro Audio & Video is the perfect partner for you. "Why is that?" you may ask. For starters, we’re one of the very few companies based in the United States...
 

Article: 3.7.2015

Metro AV: A video localization partner you can depend on

As the "go to" company in multimedia localization in the United States, we don't just record amazing voice overs and flawless subtitling! We're one of the very few companies in the world that can provide you with a complete video localization package including translation, recording, subtitling...
 

Article: 12.3.2014

Localization Strategy: What’s Yours?

What is a localization strategy? Localization is one of those buzzwords being tossed around a lot these days, but many people don’t know what it is. Perhaps the most concise localization definition consists of just a handful of words:To adapt a message toward a specific audience.The...
 

Article: 11.5.2014

Learn How Multimedia Localization Can Increase a Company’s Selling Power

GALA has a tremendous reputation, worldwide, as the most respected association for language industry professionals. As an active member of the language industry, Metro Audio and Video is proud to be a part of this influential association. What’s even more exciting is that our membership offers...